Dr Rajibul Hasan, AI & Marketing Researcher

Our AI Guest Speaker-Professor Ben Lowe (Head of Marketing Research in the University of Kent) presented his work on consumer acceptance of driverless cars today

 

Source: Rennes School of Business: Overview | LinkedIn

Add a comment

Istanbul Vending Machines Offer Subway Credit for Recycled Bottles and Cans – The New York Times

Source: Istanbul Vending Machines Offer Subway Credit for Recycled Bottles and Cans – The New York Times

Add a comment

Innovation leads to Innovation- YouTube

Add a comment

Types of emotions expressed around the valentine’s day- 2 days before Valentine’s day Vs on the Valentine’s day. Text mining Results are based on 9000 tweets – analysis by Dr Rajibul Hasan.

Add a comment

Text mining results based on around 3000 tweets regarding Surprises of Valentine’s Day- analysis by Dr Rajibul Hasan

Surprises of Valentine’s Day

Add a comment

Text mining results based on around 3000 tweets regarding Emotions of Valentine’s Day- analysis by Dr Rajibul Hasan

Emotions of Valentine's Day
Analysis by Dr Rajibul Hasan

Add a comment

Text mining results based on 6000 tweets regarding Sadness of Brexit – analysis by Dr Rajibul Hasan

Sadness of Brexit
Analysis by Dr Rajibul Hasan

Add a comment

Text mining results based on 6000 tweets regarding Artificial Intelligence – analysis by Dr Rajibul Hasan

Text mining results based on 6000 tweets regarding Artificial Intelligence
Analysis by Dr Rajibul Hasan

Add a comment

New co-authored publication regarding Brand Love: “All you need is brand love”

Happy to see my co-authored research article online now. The topic is so exciting! It's about Brand Love. You can…

Gepostet von Rajibul Hasan am Donnerstag, 7. Februar 2019

Add a comment

Rajibul Hasan – Happy to see my book chapter finally published in this printed book 

Happy to see my book chapter finally published in this printed book.

Gepostet von Rajibul Hasan am Montag, 21. Januar 2019

Add a comment

My Recent Publication: An Empirical Comparison of Consumer Innovation Adoption Models: Implications for Subsistence Marketplaces – Rajibul Hasan, Ben Lowe, Dan Petrovici, 2019

Source: An Empirical Comparison of Consumer Innovation Adoption Models: Implications for Subsistence Marketplaces – Rajibul Hasan, Ben Lowe, Dan Petrovici, 2019

Add a comment

Applying AI for social good | McKinsey

Source: Applying AI for social good | McKinsey

Add a comment

The Digital Marketer’s Guide to AI for Social Media

leverage, and how to separate real innovative technology from those using AI as a marketing buzzword.

Source: The Digital Marketer’s Guide to AI for Social Media

Add a comment

The benefits of using AI – YouTube

Add a comment

AI in Marketing – Taking AIM on 2019

Ad-man and AI consultant Daniel Winterstein reveals what an AI thinks the biggest trends are for AI in Marketing, based on existing patterns. He then overlays these findings with human insight to predict any breaking changes we might expect to see in 2019. What does the data think? In […]

Add a comment

Vidéos en ligne : une addiction orchestrée analysis by Dr Rajibul Hasan

Source: Vidéos en ligne : une addiction orchestrée

Add a comment

Online Videos: a well-orchestrated addiction analysis by Dr Rajibul Hasan

Source: Online Videos: a well-orchestrated addiction

Add a comment

McDonald’s being sued for marketing Happy Meals to kids

McDonald’s in Canada is being sued for marketing Happy Meals to children under 13. (iStock) McDonald’s in Canada is being sued for allegedly advertising Happy Meals to children. Justice Pierre-C. Gagnon of the Quebec Superior Court authorized the suit Wednesday, which is being overseen by Montreal lawyer Joey Zukran, […]

Add a comment

How Cluster Analysis Can Help Marketers Create Content That Converts

Ready or not, the artificial intelligence revolution is here and marketers who have embraced it have a serious competitive edge. One of the most exciting applications is the ability to gain insights into aspects of content performance that previously were the domain of the “creative genius.” Today, our company […]

Add a comment

Word-Of-Mouth Marketing: 7 Rules For Creating Conversation

 

“Data show that 50% of consumer purchases are influenced by word-of-mouth, and 91% of all business-to-business sales are. Yet it’s rare for companies to have a word-of-mouth marketing strategy. That’s according to Jay Baer and Daniel Lemin, the authors of ” Talk Triggers : The Complete Guide to Creating […]

Add a comment